About

Just Be Coffee Roasters

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Coffee promotes togetherness and we are driven by community!

Just Be Coffee Roasters’ main objective is to thoughtfully source the best beans, roast them in the best way, and get your cups filled.

We want to de-mystify and simplify the world of coffee. The process of sourcing, roasting and brewing great coffee tends to get unnecessarily over-complicated. Our approach is very simple — Just. Good. Coffee.

Roasting Philosophy

We roast coffee that people want to drink everyday!

We thoughtfully blend freshly-roasted specialty coffee with a commitment to premium ingredients and sustainable practices — conveniently serving our local community deliciously mindful experiences.

Premium Coffee & Relationships

Just Be’s commitment to premium wholesale blends takes us around the globe as we source the coffees to find the perfect fit for your organization. Creating relationships with importers, farmers, and growers assures everyone involved in our supply chain sees benefit and is treated equitably.

Over 30 Years of Hospitality

Ownership of Just Be has a combined 35 years of experience in the Restaurant Hospitality industry. Success in this industry can be elusive, but we believe caring is everything! Caring for ourselves, our customers, our vendors, our products, and last but not least our stakeholders. We hope to display our genuine hospitality and caring through great coffee, espresso, and exceptional service.

Premium Coffee & Relationships

Just Be’s commitment to premium wholesale blends takes us around the globe as we source the coffees to find the perfect fit for your organization. Creating relationships with the farmers and growers assures that everyone involved in our supply chain sees benefit and is treated equitably.

Over 30 Years of Hospitality

Ownership of Just Be has a combined 35 years of experience in the Restaurant Hospitality industry. Success in this industry can be illusive, but we believe caring is everything! Caring for ourselves, our customers, our vendors, our products, and last but not least our stakeholders. We hope to display our genuine hospitality and caring through great coffee, espresso, and exceptional service.

Sustainable Business Operations

An eco-friendly and sustainable approach to everything we do is very important to us! Our packaging and paper goods are all compostable and/or recyclable. We offer a Zero Waste wholesale program that uses 2-way reusable containers, saving landfills from many thousands of coffee bags annually.

Reliable Supply Chain

We currently partner with several of the best Midwestern coffee importers. We source our beans globally, so it is very important to reduce our carbon footprint whenever possible. The solid relationships with our importers give us access to the highest quality and most interesting beans on the market, in the quantities we need.

Sustainable Business Operations

An eco-friendly and sustainable approach to everything we do is very important to us! Our packaging and paper goods are all compostable and/or recyclable. We offer a Zero Waste wholesale program that uses 2-way reusable containers, saving landfills from many thousands of coffee bags annually.

Reliable Supply Chains

We currently partner with several of the best Midwestern coffee importers. We source our beans globally, so it is very important to reduce our carbon footprint whenever possible. The solid relationships with our importers give us access to the highest quality and most interesting beans on the market, in the quantities we need.

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Our Team

Every day, Just Be is driven to better our community, one cup of coffee at a time.

Just Be Coffee Roasters, Steve Hofferth, Owner & Founder
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Steve Hofferth

Owner & Founder

Just Be Coffee Roasters, Nicole Hofferth, Co-Founder
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Nicole Hofferth

Co-Founder

Just Be Coffee Roasters, Xavier Hofferth, Director of Operations
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Xavier Hofferth

Director of Operations

Roast with Us

Partner with Just Be

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